One of the best things you can do for your business this year, if you haven’t already, is to take your business onto Twitter. I don’t think there are that many social media refuseniks out there any more saying “It’s just a fad”: social media is here to stay. It may not always take its current form but right now Twitter and Facebook are the main social media platforms and everyone is getting interested. And why not? These fabulous tools are free, easy to use and actually (gasp) enjoyable! They will make you and your company more engaged, more visible to customers and other people you would like to reach and will help your business be noticed. I’m not a trained social media expert (if there is such a thing) but a self-taught Twitter fanatic with a background in web content editing (don’t worry, though, I’m not going to be talking about anything very technical!). I have 3000+ followers for my Mimimyne twitter account and have found Twitter very helpful in getting my company Mimimyne, which sells eco friendly baby and childrenswear as well as toys and furnishings, known about on the web. If I can do it, so can you!