Although we all love social media and the Internet, there’s nothing like a live event sometimes to create a buzz and bring people together. However, there’s nothing like social media and the Internet to promote your event, sell tickets, organise the event, create interest during it and continue the conversation afterwards! I am not a professional event organiser but I run an occasional meet up session for businesswomen in Tower Hamlets – Tower Hamlets Businessmums – and have had quite a lot of experience in organising, selling tickets for and promoting these events on Twitter. I’ve also attended many business events where people have either thought about social media and incorporated it into their event, or haven’t bothered at all – and it really makes a difference. Here are my ten top tips for organising a successful live event with social media built in; these are either solutions I’ve tried out myself or ones I’ve witnessed being used successfully at other people’s events. I am talking about live events rather than webinars (virtual conferences arranged online), as that’s more relevant for most businesses, but some of these tips will be applicable to all types of event.
